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Five things to do to maximize your time at NADA 2023

Going to Dallas? That must mean you’re heading to the automotive industry’s premiere event, NADA, January 26-29, 2023. You’ve likely registered for your badge, booked your flight, and secured your hotel room, but may not be sure how to make the most of your time at the show. Fortunately, you’re in luck. The team at STELLA Automotive AI has some great tips for this year’s attendees.

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The word “AI” is used so frequently in automotive that the true definition has gotten lost. Dealers are hearing about artificial intelligence (AI) built into chat tools, email software, digital marketing platforms and recently, in telephone software. But how do you know if what you’re buying is really AI?

Hiring in the United States is a challenge right now – and automotive is no exception. A significant pain point for dealers is hiring for the dealership’s business development center.


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